Rotterdam, May 16, 2024 - MrWork is pleased to announce that Paul Storimans is joining the team. Paul brings incredible knowledge of the recruitment industry and has contributed to the success of several recruitment services and recruitment tech companies in recent years. Paul in turn sees great potential in MrWork, because of the developments in recruitment marketing and the position MrWork has acquired in the market. They are joining forces to help even more direct and indirect employers recruit the best talent more easily.
A familiar name
We know Paul Storimans mainly as founder and former managing director of Sterksen, a large agency in the field of IT interim, W&S and RPO services. In 2021 Sterksen was sold and Paul continued in the recruitment software world, a branch that has always had his interest and focus. In recent years he advised Joboti and Stichting Guruz, among others, and now he chooses to work with the No. 1 in recruitment marketing software: MrWork.
MrWork is a fast-growing scale-up that uses their software to help employers and intermediaries more easily recruit the best talent independently. With their game-changing technology they want to turn the recruitment world upside down, in a positive sense of course. Paul sees many opportunities for recruitment marketing automation (RMA): "Recruitment is increasingly merging with marketing. Previously, marketing and recruitment were two separate disciplines, but now you have to integrate the two to attract the best talent. That changes the business model and that requires specific software solutions? I expect RMA to become really big and more important for employers and agencies in the coming years."
Lots of potential
Paul joins MrWork because he sees great potential to further grow the organization. "MrWork has a large customer portfolio in the Netherlands and thus already a nice position in the market as a recruitment software provider. In addition, MrWork has by far the largest team of experts with whom you can really build further. I expect that together we will achieve great things," says Paul.
Focus on the staffing industry
Paul sees plenty of opportunities for RMA deployment with recruitment and staffing agencies, as their biggest challenges today can be tackled with smart software. Therefore, with Paul's large network and knowledge of needs in the staffing industry, he will focus on this sector.
"Together with our colleagues in marketing, sales and product development, we actively enter the staffing market. We engage with prospects and clients to listen to where the opportunities lie to increase their success using our software. Of course, that includes adding and/or modifying functionality so that there is a great match between the needs of agency recruiters and the solution offered by the MrWork software."
Paul Storimans
Mees van Velzen, founder and CEO of MrWork, is delighted that Paul is joining the organization.
"With Paul - after Jan van Goch - we once again connect someone with a tremendous track record in the recruitment industry who will take an active role within MrWork. Paul shares our enthusiasm for marketing automation, which made us an instant match. With his experience and network, Paul will have a huge impact on our growth."
Mees van Velzen, founder and CEO of MrWork
