The world of recruitment is in the midst of a revolution, and AI (Artificial Intelligence) plays the central role in it. From automatically screening resumes to improving the candidate experience, AI recruitment is no longer a distant future, but a reality. Are you looking for the best talent? Transform your recruitment process with AI. In this article, we tell you all about it.
More efficient recruitment thanks to AI
The recruitment process can be slow and time-consuming, we know that by now. But AI can change that! Artificial intelligence recruitment makes it possible to screen a large number of candidates quickly and efficiently, without a human being. AI tools automatically analyze resumes and cover letters based on preset criteria. This means that as a recruiter, going through piles of resumes is over. The tooling makes the initial selection for you.
In fact, AI recruitment uses machine learning to recognize patterns and make better predictions about which candidates will be successful in a particular role. With AI recruitment tools, you can save time and improve the quality of your hires.
What are the best AI recruitment tools?
There are several AI tools that can significantly improve recruitment processes. Here are the top five tools:
- ChatGPT: The AI tool that allows you to write job ads, generate ad copy and draft scripts for an employer branding video in no time.
- Midjourney: Describe what you want to see in a visual and Midjourney turns it into a real-life image. Ideal for social media posts and your work-at-home site.
- Carv: Writing along during online interviews is a thing of the past. Carv takes notes of interviews, generates a job-specific scorecard, compares interviews with each other and offers suggestions for questions in subsequent interviews.
- HireVue: This tool provides video interviewing with AI analysis to assess candidates for their communication skills and cultural fit.
- Pymetrics: Pymetrics uses gamification and neuro-scientific assessments to analyze candidates' soft skills and match them with corporate cultures.
A better candidate experience
Candidates today expect a smooth and personalized experience. Artificial intelligence recruitment responds perfectly to this by deploying automated chatbots and smart automation. The use of these types of chatbots has grown tremendously in the last year: you often get an answer from AI first and then human support.
Worldwide, more than 67% of consumers regularly use a chatbot (consciously or unconsciously) and it is estimated that businesses could save up to €11 billion in 'expensive' channel costs through automated interactions by 2025 - according to Huxam.co.uk.
Now you're probably thinking: can they really mimic human interaction? Yes, they can. These tools give candidates instant answers to their questions without having to wait for a recruiter. This makes for a positive first impression and a streamlined candidate journey. Bullhorn research shows that 74% of candidates are fine with working with an AI assistant if it speeds up the process.
In addition, AI makes it possible to recruitment campaigns personalize recruitment campaigns further. Data analytics allow employers to be much more responsive to candidate needs. By targeting your audience more specifically, the candidates who most identify with your organization and job posting will respond. So you get more qualified candidates in, which means that as a recruiter you spend less time filtering out unsuitable candidates. This makes for a more efficient process.
Automation: the perfect complement to AI
Not only AI, but also automation plays a big role in simplifying the recruitment process. Automation and AI recruitment go hand in hand: they make the process more efficient, more scalable and less prone to error. Think, for example, of automatically sending job updates, following up on applications and automated scheduling of interviews.
More job satisfaction for recruiters and recruitment marketers
Last but not least, thanks to AI and automation, recruiters and recruitment marketers experience more job satisfaction. Happy employees are more productive, successful and stay with your organization longer. Studies by Forbes and Oxford University, among others, show this.
Without AI and automations, the job as a recruiter or recruitment marketer involves many routine tasks, such as writing job listings, preparing boolean searches, updating profiles and developing interview reports. That's not why many recruiters chose this profession. It is precisely because of the human aspect. Connecting with others, being in touch with people, helping candidates realize their ambitions, these are the motivations of many recruiters. By taking away the routine (and let's face it, not the most challenging) tasks, recruiters have more time for the people aspect of recruitment.
This positive effect of AI and automation can also be seen among recruitment marketers. They are suddenly able to create very cool and creative things with less resources or budget with AI. They don't have to worry as much about setting up campaigns on every platform, but can focus on the creative aspect of their craft.
Both teams will thank you if you embrace this technological innovation and thereby make their work more enjoyable. And that in turn benefits the organization!
Artificial intelligence and the future of recruitment
The rise of artificial intelligence recruitment is a true game-changer. It offers benefits not only in terms of time savings and efficiency, but also in terms of diversity and inclusion. AI algorithms can help reduce unconscious biases in the recruitment process by focusing on a candidate's skills and qualifications, rather than on other, irrelevant factors.
It's clear that AI recruitment and automation are already here to stay in the industry. Organizations that embrace these technologies will be able to attract the best talent while continuing to optimize their processes. The question is no longer if, but when AI will become an integral part of any recruitment process.
MrWork's recruitment marketing automation technology provides targeted opportunities to create ongoing visibility with candidates and get in the picture with the job posting at the right time. Time-saving and effective. Want to know more? Check out our demo videos to get to know the platform or schedule an appointment.
